About Us
Walking alongside sales teams, answering with results. Who Wabisabi is, and what we hold dear.
Giving SMBs the weapons
to compete with the giants.
We have supported fast-growing SaaS companies on the front lines of inside sales — standing inside the sales organizations of companies changing the world with technology, and refining the patterns it takes to win.
Now we bring that expertise to the small and medium businesses that form Japan's backbone. We deliver generative AI — a new weapon — all the way to "actually useful," and grow revenue from the ground up. We will never stop obsessing over results.
Three things we hold dear
Results-driven
Facing outcomes head-on. We speak in numbers and answer in numbers. Our value can only be measured by our clients' results.
Positive & upbeat
We enjoy the obstacles. Positivity is the strongest engine. Not stiff — but seriously committed. That's the Wabisabi way.
Close to the field
Not an outsourced vendor, but a member of your team. We stay until it sticks, and change things from the ground up.
We don't stop at "it works."
We stay until it delivers.
What I learned on the inside sales floor is that execution, more than strategy, is what separates winners. However good the system, it means nothing if it doesn't run in the field.
Generative AI is no different. Large enterprises already use it fluently, and the gap keeps widening. We embed ourselves in SMB sales floors and walk alongside them until AI is genuinely useful. To make Japanese sales strong again — that is the conviction behind our next step.
Our journey
Founded in Umeda, Osaka. Launched inside sales support specialized in SaaS / BpaaS.
Created sales meetings for fast-growing SaaS companies in business cards, expenses, HR, and more.
Supported over 60 companies. Systematized our inside sales playbook.
Started generative AI training and FDE services for small and medium businesses.
Company profile
4-3-32 Nakazaki-nishi, Kita-ku, Osaka 530-0015, Japan
Generative AI training / FDE (AI implementation & adoption support)